Women In Media: CAU Alumni Panel Discussion
Thursday, March 21, 2024 | Mass Media Arts Building G26
Overview
The panel discussion, "Women In Media," is designed to honor Women's History Month by spotlighting successful women who are graduates of Clark Atlanta University and have made significant strides in the mass media industry. During the discussion, the following key points will be explored in detail:
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Strategies for excelling in an industry that is constantly evolving and changing
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Practical advice on how to maximize and make the most of the college experience
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Effective networking tips for college students majoring in mass media to build connections and opportunities within the industry.
Planning Process
1. Four to five weeks before the event, conduct thorough research to identify and formally invite 2 to 3 women who graduated from Clark Atlanta University and excel in the mass media industry.
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2. Once speakers have been confirmed, find a location on campus that is suitable for hosting the event and will help us achieve a successful turnout. It should be easily accessible, have enough space to accommodate the expected number of attendees, and be equipped with the necessary facilities for the event activities.
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3. Create engaging promotional content tailored for distribution on campus and across popular social media platforms like Instagram, LinkedIn, and Facebook. The promotional material should be attention-grabbing and informative, highlighting the essential details of the event and encouraging participation.
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Run-Of-Show
Date: Thursday, March 21
Time: 5:00 PM to 7:00 PM
Number of Attendees: Approximately 15-20 Students
This panel discussion aims to educate students interested in pursuing a career in media while highlighting prominent female alums of CAU's MMA department. Some of the topics that will be covered include:
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Collaboration and Networking: Highlight the value of collaboration and networking in media within the industry and how professionals can build meaningful connections to advance their careers.
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Career Paths: Offer insights into different career paths within the media industry, from journalism and broadcasting to public relations and advertising, and the skills and experiences needed to succeed in each.
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Evolving Landscape: Discuss how the media landscape has evolved, particularly with the rise of digital platforms and social media, and how this has impacted traditional media outlets.
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Personal Experience: Tell us about your experience at CAU and offer advice to current CAU students interested in pursuing a career in media.
5:00 to 5:05 - Event will begin/CAU PRSSA will welcome everyone.
5:05 to 6:20 - The guest speaker will introduce themselves, provide background information, and discuss their current role.
6:20 to 6:45 - Q&A Session will be initiated between the host/moderator and the panelists.
6:45 to 6:55 After the Q&A Between the host and the panelists, the floor will be open for students to ask questions.
6:55 to 7:00 - Wrap up.
Promotional Material
A visually appealing promotional flyer was designed using Canva. The flyer was shared on LinkedIn and Instagram and posted around campus to encourage student attendance at the event.
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5 SHARES
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Results
During the Women in Media panel discussion, students had the opportunity to engage with esteemed media professionals Angelina Velasquez, Maiya Prospere, and Ashley Tate.
The panel discussion provided a platform for students to delve into the intricacies of the media industry, gaining insights into career navigation, networking, and establishing connections with current media professionals while pursuing their college education.
